Why Lesbian Viewers are the TV Audience Every Show Should WantBy: FREELESBIANPASSPORT XXX Kwill ben Frost
In my last article, a "how to" guide for creating a lesbian spinoff, We shown the point that queer feminine Tv set audience are usually qualitatively diverse from heterosexual audience. In short, they’re an ideal target audience. And they number in the hundreds of millions. They are usually energetic on cultural press remarkably, loyal intensely, and international extremely. In this article, we walk through five ways queer women are different as an audience, what that means for content makers, and why every TV show should be trying to attract them. In fact, they are usually a distinct, identifiable and calculable market segment with foreseeable preferences that transcend language and culture surprisingly. Television set casts and team who else own been involved with popular lesbian storylines be aware of this currently highly; there is something tangibly different about how queer female viewers engage with content that will be both professionally and personally rewarding.
1. Queer Female Fans Watch Love Stories, Not Shows
It is an overgeneralization-but nevertheless generally accurate-to say queer women tend to watch only the lesbian love stories on TV shows. Queer women keep these storylines alive because they value the queer love story… They watch the Maitino story, for example, but not the daily epwill beodes of "Acacias 38." They watch Chiana, but not "Alles was zählt," They look ated Flozmin, but not "Las Estrellas." Queer female viewers want to see themselves on screen, but more they want to discover themselves in love stories specifically. This is true even when it’s all but impossible to finm full, extant epwill end up beingodes of the show itself. Evidence of this is that with fewer exceptions than one would think, almost every lesbian romance storyline that has ever run on a TV show around the world can be found somewhere online. They’re less interested in other characters and their storylines. but not the rest.
What this means for content makers is that the introduction of a lesbian love story will draw in viewers from around the globe… but once the storyline is finished, that identical audience will quickly lower away. How bad can that drop be? It didn’t matter that one of the queer female characters was still on the show; no love, no viewers. It getcame the lowest rated episode in the show’s history, and the official ratings don’t capture the untold numbers of US and international fans who had been watching the story through YouTube and thus can’t be counted. By the next season, "The 100" averaged practically fifty percent a million audiences lesser numbecomer of, a full quarter of the show’s audience. To the show’s probable surprise, it turned out queer women were a huge percentage of the audience, and when the lesbian love story ended, they left.